Two Swedish Eyes on Media and Public Relations
I wrote last month about how the blog of Sweden’s Foreign Minster Carl Bildt was subject to an investigation by the prosecutor because Bildt did not remove hateful comments to some of his blog posts earlier this year. The prosecutor has now decided to close the preliminary investigation, because Bildt did not have the intent to let the comments stay on the blog and he has not shown “gross negligence” in the way he managed the blog.
Tags: carl bildt, sweden, blogg, carld bildt, bloggar. Ping.
The Swedish Digg clone Digga.se was urged by Digg to change its name. Digga decided not to contest the demands. The site has now merged with another similar site called Sovrat.se and is re-launched at Pusha.se.
Bloggers and online media can add a “Pusha” button to articles so users can push for interesting stuff. Tomorrow the application will make its debute on all articles on Svenska Dagbladet’s site svd.se. 
Update: I noticed that Sydsvenskan.se already has a Pusha icon at the bottom of all articles.
Out of the 76 entries that were submitted to the Swedish PR award Spinn 2007, the following have been nominated:
B2B (Årets business-to-businesskampanj):
Svensk Mjölk – Guldmedaljen 2007
Prime PR/Allers förlag – Allers kan kvinnor
Prime PR/TelisaSonera – Sommarens kioskvältare
Andréasson Public Relations /Netstar – Communityn, från lekstuga till
marknadsföringsverktyg
Consumer (Årets konsumentkampanj):
Prime PR/Svenska McDonald’s – Nya Happy Meal
Prime PR/TeliaSonera – Julhälsningar via SMS
Prime PR/adidas – “Kom ombytt”
Mahir PR/Universal Records – Martin Stenmarck
Goody Bag/Swiss Masai Sverige – MBT (Världens minsta gym)
Edelman/Microsoft XBox – Lanseringen av Halo 3
Integrated campaign (Årets integrerade kampanj):
Sargasso/Twentieth Century Fox – Simpsons The Movie
Full Tank/Linné 2007 – Mr. Flower Power Linné 2007
Edelman/Naturvårdsverket – Batteriinsamlingen
Prime PR/adidas – “Kom ombytt”
Spokesperson of the year (Årets talesperson):
Edelman/Naturvårdsverket – Batteriinsamlingen
Text 100/Symantec – Per Hellqvist tar IT-säkerhet till folkhemmet
Spotlight PR/Telge Kraft – Ekundernas vän mot eljättarna
Event of the year (Årets event):
Edelman/Microsoft XBox – Lanseringen av Halo 3
Sargasso/Enosvezia – Hemmafester med Ramon Bilbao
Progress PR/BMW Sweden – “Vi har planer för framtiden, har du?”
JMW Kommunikation /Cycleurope Crescent – North Pole Bike Extreme by Crescent
Digital campaign (Årets digitala kampanj):
Re:Public Relations och Mikaela & Helena Reklambyrå/Sveriges Mediebyårer – Floskeltoppen, Stockholm Media Week
Prime PR/Nokia Multimedia – Nokia N73: “Grymma stövlar”
Prime PR/Libresse – Libresse, Let’s Design!
Winners will be announced on Nov 21 in Stockholm.
Updated: One nominee was missing in the press release from the Association of Public Relations Consultancies in Sweden (!) and it has been added to the Integrated Category making it 24 in total.
Tags: awards, public relations, spinn, pr, public relations, precis. Ping.
Media blog Vassa Eggen about the typeface in Business Week’s new design:
“It looks like an underground station in Utrecht.”
Tags: business week, quotes, typeface, media, typsnitt, design. Ping.
At Widgetbox.com it is pretty easy to turn your blog into a widget that readers can install on their MySpace/Facebook profile or to their own blog. Media Culpa’s widget can be seen above. To add it to your profile or blog, just visit Widgetbox to get the code.
Tags: facebook, widgets, widgetbox, facebook, widgets, applikationer. Ping.
Do you think that Facebook and MySpace are a load of crap? That so-called “online friendship” is absurd? Then maybe anti-social networking is the thing for you. Wired writes about the two Facebook parodies Enemybook and Snubster.
“For some people, Enemybook is about expressing their distaste for political figures or celebrities. And for other people, it actually is about spreading hatred for their despised co-workers and exes,” MIT doctoral student and creator of Enemybook Kevin Matulet said.
