Out of the 76 entries that were submitted to the Swedish PR award Spinn 2007, the following have been nominated:
B2B (Årets business-to-businesskampanj):
Svensk Mjölk – Guldmedaljen 2007
Prime PR/Allers förlag – Allers kan kvinnor
Prime PR/TelisaSonera – Sommarens kioskvältare
Andréasson Public Relations /Netstar – Communityn, från lekstuga till
marknadsföringsverktyg
Consumer (Årets konsumentkampanj):
Prime PR/Svenska McDonald’s – Nya Happy Meal
Prime PR/TeliaSonera – Julhälsningar via SMS
Prime PR/adidas – “Kom ombytt”
Mahir PR/Universal Records – Martin Stenmarck
Goody Bag/Swiss Masai Sverige – MBT (Världens minsta gym)
Edelman/Microsoft XBox – Lanseringen av Halo 3
Integrated campaign (Årets integrerade kampanj):
Sargasso/Twentieth Century Fox – Simpsons The Movie
Full Tank/Linné 2007 – Mr. Flower Power Linné 2007
Edelman/Naturvårdsverket – Batteriinsamlingen
Prime PR/adidas – “Kom ombytt”
Spokesperson of the year (Årets talesperson):
Edelman/Naturvårdsverket – Batteriinsamlingen
Text 100/Symantec – Per Hellqvist tar IT-säkerhet till folkhemmet
Spotlight PR/Telge Kraft – Ekundernas vän mot eljättarna
Event of the year (Årets event):
Edelman/Microsoft XBox – Lanseringen av Halo 3
Sargasso/Enosvezia – Hemmafester med Ramon Bilbao
Progress PR/BMW Sweden – “Vi har planer för framtiden, har du?”
JMW Kommunikation /Cycleurope Crescent – North Pole Bike Extreme by Crescent
Digital campaign (Årets digitala kampanj):
Re:Public Relations och Mikaela & Helena Reklambyrå/Sveriges Mediebyårer – Floskeltoppen, Stockholm Media Week
Prime PR/Nokia Multimedia – Nokia N73: “Grymma stövlar”
Prime PR/Libresse – Libresse, Let’s Design!
Winners will be announced on Nov 21 in Stockholm.
Updated: One nominee was missing in the press release from the Association of Public Relations Consultancies in Sweden (!) and it has been added to the Integrated Category making it 24 in total.
Tags: awards, public relations, spinn, pr, public relations, precis. Ping.