Instagram might be getting rid of the Top 9 images for hashtags that normally are placed on top of the screen under each tag. Getting into the top 9 has been a great way to get your posts exposed to people who are not among your regular followers.
One of of my Instagram accounts I noticed today that the Top 9 posts are gone. In that place there are now two tabs and two feeds for each hashtag:
- Top Posts
The left tab shows top posts under this hashtag and there is no limit in terms of number. So there are more than 9 posts, you can scroll down to find as many as you like.
- Recent Posts
The right tab shows the most recent posts under this hashtag.
What does this mean?
There has been a lot of speculation as to whether hashtags are becoming less important or not. Some say they see less reach from hashtags and then there is the entire issue of the infamous shadow ban. But I believe that hashtags will continue to be an important tool, since Instagram recently added the ability to follow hashtags.
A new tab with a feed of the top post will show more high quality photos or videos, that Instagram assumes you will like. So hashtags will continue to be important as a means to reach non followers.
Note: follow me on Instagram at @kullin
Read my travel blog at hanskullin.se
One of the best travel experiences during 2017 was our visit to Crater Lake in Southern Oregon. This spectacular lake is actually inside the caldera of a volcano. It is also the lake in the US with the clearest water since no rivers flow into the lake. This is one of the top travel destinations of 2017, read more on the blog (link in bio). . . #craterlakenationalpark #craterlake #southernoregon #traveloregon #oregonexplored #oregonnw #cascadiaexplored #pnwdiscovered #exploregon #sky_brilliance #travelgram #wanderlust #beautifuldestinations #neverstopexploring #goexplore #passionpassport #exploringtheglobe #ilovetraveling #oregonhikes #theamericancollective #theIMAGED #visualambassadors #royalsnappingartists #teamtravelers #vscoexplore