Two Swedish Eyes on Media and Public Relations
Speaking of naming companies, WJS law blog calls Ziffren, Brittenham, Branca, Fischer, Gilbert-Lurie, Stiffelman, Cook, Johnson, Lande & Wolf the Longest Law-Firm Name Ever. Oh, and they don’t have a web site, which I guess is logical since the maximum length of a domain name is 63 characters (in theory 255, but each “label” can only be 63, for all you nitpickers out there).
Only in Hollywood kids, only in Hollywood.
The city of Borås has not been able to find a new Marketing Manager to market the city as an attractive place, reports Göteborgs-Posten today. None of the candidates wanted to move to Borås!
And if you ever wondered which of Marketing Manager and Information Officer has the highest status, the person’s future boss is quoted in the article saying that if they fail to recruit a Marketing Manager, they might consider lowering their requirements and hire an Information Officer instead.
Tags: PR, public relations, PR. Ping.
Running stories based on bloggers’ accusations can backfire for mainstream media. That’s the conclusion from the recent kerfuffle surrounding an alleged purchase of a “men’s magazine”. The whole thing started with a blog post by Åsa Hagelstedt where she states that she can reveal information from “a trusted source” that actor Lasse Berghagen buys porno magazines. But the blog post became more than an innocent remark when Swedish daily Aftonbladet decided to make a big story out of it. So when Berghagen strongly denied that the story was true, in a critical article in Aftonbladet, then Hagelstedt got cold feet. Her blog has now been completely deleted but the content can still be found via Google’s cache for some time (quote can also be found at Sigge’s blog).
Hagelstedt is not only a local politician in Stockholm and live-in partner to Lars Ohly (party leader of the Left Party). She is also Communications Manager at Swedish temperance organisation IOGT-NTO. She is listed as the main press contact at the site but according to an article in Dagens Media she has “gone underground” an not even her boss Sven-Olov Carlsson has been able to reach her. He will not confirm that she will get to keep her job.
But there’s more. Bloggers have commented on the fact that Aftonbladet has deleted the article from Aftonbladet.se. Today Kalle Ljungkvist, Editor in Chief at Aftonbladet New Media, denies that Aftonbladet has deleted the article from its website.
– We haven’t taken down the articles. We never published them online, he says.
While that may be technically true, the longer version of the articles were only in the paper edition, Aftonbladet did publish the story online in form of a telegram. And that telegram has been deleted. Follow this link and check the page title. In the telegram, Berghagen denied the accusations.
Lasse Berghagen nekar till anklagelserna.
– Jag undrar var de tidningarna är. Jag köper historiska tidningar om jag köper något, säger han till Aftonbladet.
I think this incident raises a number of interesting questions for bloggers:
– Do you trust your friends enough to put your career on the line?
– How can you be sure that second hand information is safe to pass on to others?
– If you are a public person, is that reason enough to be especially careful with the things you blog about?
– If you are caught with a serious mistake, wouldn’t it be better to apologize and move on than to delete your blog and hide?
And some for media:
– Is passing on rumours more acceptable if it has been published on a blog first, than if not?
– Is it really a story if A accuses B of something, but B denies it?
– How do you make up for publishing incorrect information? If you publish a story online, should there not also be a mea culpa online, instead of just deleting the original article?
Tags: mea culpa, Aftonbladet, Berghagen. Ping.
The Swedish paper Post- och Inrikes Tidningar is the oldest newspaper in the world. It has been published for 361 years, but as of tomorrow it will only be available as an online publication. If I should give the paper one advice about the new format, then it would be to not post links on the site before there is any content on that page.
Via Erik and Treehugger.
Tags: newspapers, media, tidningar. Ping.
There’s something about the elderly in Östergötland, that’s for sure. You may have read about the world’s oldest blogger, Allan Lööf, from Finspång, Östergötland. And now Norrköpings Tidningar writes about Sven Bergh from Gusum, who is possibly the world’s oldest DJ. Last week the 83-year old was deejaying in Gryt (where I happen to have a summer house) and he has apparently been doing this in different locations in Valdemarsvik since the 80’s. According to the article, Mr Bergh plans to continue as a DJ until he retires 🙂
Tags: world’s oldest dj, dj, musik. Ping.
Being ranked first in Google is generally a good thing, unless you are a restaurant and you are #1 for “disgusting food” (äcklig mat). What are they serving at Restaurang Balder in Borås?
😉