Devilish logo a cheap trick

cheap monday logo The Swedish jeans brand Cheap Monday comes with an attitude and a logo with a skull, wearing a cross turned upside down on its forehead. The devilish logo is now making rounds in the press in the US, something I strongly suspect was the point all along.

Chicago Tribune writes that in spite of, or because of, its logo, the jeans are flying off the shelves:

The jeans’ makers say it’s more of a joke, but the logo’s designer said there’s a deeper message.

“It is an active statement against Christianity,” Bjorn Atldax said. “I’m not a Satanist myself but I have a great dislike for organized religion.”