Some artists’ brands are so closely tied to one monster hit that you only need to hear a drumbeat or a few notes to recognize them. Or what about this description for the upcoming May concert in London with Sweden’s number one poodles – Europe:

“Da-la-la-da Da-la-la-da-da Da-la-la-daa-da It’s the final countdown… to Sweden’s finest son’s return to the London stage. Rock!”