Here in Sweden, podcasts are getting more and more popular each day. Some of the most popular ones may have a hundred thousand listeners per episode or more. I’m not at all a heavy user but I discovered podcasts already 10 years ago and the one I started to listen to was For Immediate Release, The Hobson and Holtz Report by PR practitioners Neville Hobson and Shel Holtz.
This podcast has been a tremendous resource on topics related to PR, social media and technology and I have been a regular listener since day one, with the exception of the last six months when I have not been as frequent.
Since the start they have produced an impressive 824 episodes of the highest quality. But this is the end of a podcasting era since Neville Hobson, which I have had the pleasure of meeting in person, has decided to call it a day to focus on other projects.
Shel Holtz will continue to run the podcast in a slightly new format on this new site. I would like to thank them both for the incredible amount of work they have put into this podcast over the years and best of luck for the future.
I will continue to follow FIR and I do recommend that you give it a try. To subscribe, just visit the subscribe page here.