Two Swedish Eyes on Media and Public Relations
Stockholms Fria is planning a “grassroots paper”, a weekly paper in the spirit of OhmyNews, reports Pressens Tidning. The planning is in the initial stages and the paper is searching for people who want to work with the project.
Stockholms Fria says in a newsletter that “journalism is too important to be left to journalists”.
Technorati tags: citizen journalism, media, newspapers.
Northern Ireland has become the first region in Europe to have 100% access to high speed internet, reports BBC.
During 2006, international daily Metro will start online editions in most of the 19 countries in which it is being distributed, according to Resumé. The first online edition will be launched in Sweden later this spring and three people will be hired to run it.
– The web will be completely different from the paper, says Sakari Pitkänen, editor in chief of Metro Sweden.
Metro will also launch new paper editions in at least 7 cities in the north of Sweden, starting January 23rd, reports Journalisten. A recruitment company have advertised for 10 distributors in Piteå and 20 in Luleå. Piteå-Tidningen reports that Metro also will be distributed in Gävle, Skellefteå, Sundsvall, Umeå and Örnsköldsvik, but Pitkänen refuses to comment on the paper’s expansion plans.
Technorati tags: Metro, media, newspapers.
Core Issues on why burying bad corporate news on Friday afternoons might not be such a good idea after all.
“Many experienced financial journalists, and savvy analysts and investors, have long known that some of the juiciest morsels of information cross the PR newswires and the SEC’s Edgar repository starting around 4:00 p.m. Eastern on Fridays.”
Via Media Orchard.
This is a neat example (update: link does no longer work) of how to get positive blog coverage for your company. PralinHuset is a purveyor of chocolates and noticed that one of Sweden’s more popular bloggers had a craving for chocolate, and decided to send her a present, a box of pralines, when she was sick. Of course, all companies can’t send gifts to every influential blogger (just send them to me, thanks) but this was done with consideration and had a connection to the targeted blogger.
Simply fabulous.
I thought this was kind of funny. Gawker writes about the James Frey controversy and illustrates the article with the book cover – in Swedish!
The file seems to be taken from here (http://www.bonnierfakta.se/bilder/nyheter/nyheter_frey.gif), considering its name.