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Abercrombie & Fitch and Espresso House also hijacked on Instagram

Yesterday I blogged about how SAS, Emirates and SF got their brands hijacked on Instagram. Today I found two new examples of fake accounts that promise to give away gift cards in exchange for email addresses. Hundreds of Swedish Instagram users are currently giving away both email addresses and even mobile numbers on the fake accounts of Abercrombie & Fitch and coffee chain Espresso House.

Fake Abercrombie & Fitch at http://instagram.com/abercrombiesverige. The account bio says: “We are soon opening a store in Sweden! Follow the instructions in the image to get unique offers and gift cards”. The image caption says that the company will give a gift card worth 1,000 SEK to all followers of the account if they add their email address in the comments.

abercrombie instagram

Fake Espresso House at http://instagram.com/espressohouseofficiell. The account bio says: “The first 5,000 that follow and share this account will get a gift card of 100 SEK at Espresso House”.

espresso house instagram

 

Posted in Business, Case Studies.

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Continuing the Discussion

  1. Falska konton på Instagram lovar gratis årskort på Liseberg « Sociala medier linked to this post on February 18, 2013

    […] till New York inklusive femstjärnigt hotell. Sedan uppdagades att företag som SF Bio, Espresso House och Abercrombie & Fitch också utsatts för fejkade konton där även tusentals unga lurades att uppge sina mejladresser i […]



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