Media exposure has a high value and a spot in a reality show can be a gravy train to fame and fortune. And people are willing to invest heavily in a ticket to fame. A spot in the Danish version of Survivor (Expedition: Robinson) was auctioned off today. The winning bid stopped at more than 10,000 USD. Considering that participants from Swedish reality shows are supposedly making hundreds of thousands of dollars touring the country as guest bartenders, ten grand sounds like a bargain.
advertising Aftonbladet barack Obama blog bloggsverige blogs bloopers brands corporate blogs Dagens Nyheter Denmark Expressen Facebook fake Flickr football Google H&M IKEA Instagram Jaiku journalism journalists media Media Culpa Metro Myspace Norway Pinterest politics PR PR PR blog RSS social media social media sweden social networks Spotify Statistics survey Sweden Twingly Twitter YouTube Zlatan Ibrahimovic