Interesting story on Resumé, which I don’t quite get. It says that the two Swedish dailies Aftonbladet and Expressen have signed a deal with Lidl to sell their papers. I blogged a crisis story last year about Lidl being on the front page of Aftonbladet and the paper being on sale next to the check out. So apparently the papers have been sold in some stores.
Tags: lidl, lidl, aftonbladet. Ping.

Media Culpa is a blog about media and public relations – with a focus on social media – written by Swedish PR practitioner Hans Kullin. The views in this blog are my own.



0 Responses
Stay in touch with the conversation, subscribe to the RSS feed for comments on this post.