The first one to spot a trend here, wins his/her own island in Second Life (no, not really). Last week the publishing house Holtzbrinck bought the German social network StudiVZ. This morning it was announced that Swedish based broadcasting group MTG buys youth community Playahead. And today we can read on journalism.co.uk that Hearst Magazines Digital Media yesterday bought the teen social networking site eCrush with one million monthly unique visitors.
How long can LunarStorm, the #1 Swedish online community stay independent? I give them six months. What do you think?
Tags: social networks, media, lunarstorm, media. Ping.
Media Culpa is a blog about media and public relations – with a focus on social media – written by Swedish PR practitioner Hans Kullin. The views in this blog are my own.



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