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“You’re not God anymore”

Quote of the day, Richard Edelman to media: “You’re not God anymore”. Edelman talks in the New York Observer about the rise of the PR industry and the relationship between business and media in a blog-enabled world.

“It used to be I would schmooze you and I was your flack,” said Mr. Edelman, whose firm netted about $260 million in 2005. “Today, if we want to get a message into the public’s conversation, we just make a post on a blog. If The Wall Street Journal goes after a client, we don’t have to accept that anymore. Let’s post the documents we gave The Journal; let’s show the interviews the newspaper decided not to show.”

Related: Jeff Jarvis hopes for the “death of the gatekeeper” (also PR professionals in the role as gatekeepers).

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