Metro International today starts distribution in 17 new Swedish cities, reports Resumé. Metro will now have a circulation of 740,000 copies and be distributed in 67 cities in Sweden.
- From today we can finally reach the whole of Sweden with our distribution, Metro’s Managing Director Martin Gellerstedt said in a press release.
The new cities are Kalmar, Karlshamn, Karlskrona, Växjö, Falkenberg, Halmstad, Varberg, Luleå, Piteå, Skellefteå, Sundsvall, Umeå, Örnsköldsvik, Borlänge, Falun, Gävle and Sandviken.
Media Culpa is a blog about media and public relations – with a focus on social media – written by Swedish PR practitioner Hans Kullin. The views in this blog are my own.
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