Dagens Industri’s magazine Diego has had a blog since October and have now revealed some stats for January 1-23.
- 30,000 unique visitors
- 78,000 page visits
- 43,000 visitors
- an average of 1,813 visits per day during 2006
The numbers are quite good, but Diego is still way behind top blogs like Adland which is reported to have about 30,000 visitors per day. And site visits are not the only measure of a blog’s success, for example, Diego has 4 subscribers to its feed in Bloglines, I am closing in on 200 (Atom + Feedburner feeds), and since I publish the full post in my feeds, one could guess that I have many readers who never enter my site.
Media Culpa is a blog about media and public relations – with a focus on social media – written by Swedish PR practitioner Hans Kullin. The views in this blog are my own.
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