Swedish tabloid Expressen have started adding photos to its RSS feeds. To my knowledge, no other of the more influential Swedish media have photos in their feeds. Photos will make RSS an even stronger tool in generating traffic to media web sites, and others will certainly follow.
Expressen’s feeds:
News:
http://expressen.se/rss/nyheter
Sport:
http://expressen.se/rss/sport
Entertainment:
http://expressen.se/rss/noje
Media Culpa is a blog about media and public relations – with a focus on social media – written by Swedish PR practitioner Hans Kullin. The views in this blog are my own.
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