Blogland is not for the paranoid. Bloggers claim they are the antidote to media concentration and sloppy/biased reporting because they are watching the watchers, finally media are held accountable for the information they publish (“We will fact check your ass”). Another typical feature of blogs is that they are also watching each other. I’m still amazed about the fact that so many people think it is worthwhile to check what I write. Last week, media monitoring company Observer decided to watch my blog along with 9 others. And I have an RSS feed in my Bloglines.com account that monitors citations of my domain kullin.net via Popdex.com. Apparently there are 8 other people who do the same which means that not only are people monitoring what I say, but also what others are saying about my blog. That’s cool – and scary.
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Media Culpa is a blog about media and public relations – with a focus on social media – written by Swedish PR practitioner Hans Kullin. The views in this blog are my own.



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