Swedish daily Svenska Dagbladet is reportedly launching a blog, which would be the first of its kind in Sweden. Stockholm Spectator has revealed that PJ Anders Linder, the paper’s chief political editor, will launch a blog shortly.
Here’s the link to the blog dummy which includes RSS feeds, but no comment function.
SvD has proven before that they are tuned in to the blogosphere, by quoting PR agency JKL’s blog. More surprising is that PJ Anders Linder actually links to JKL blog (one of three links) under the headline “Blogs that PJ like”. Can a PR agency get a better recognition from a journalist than that?
On a related matter, SvD now offers 12 different RSS feeds.
(Hat tip to Norton Tierra)
Updated: The dummy has now been taken down.
Media Culpa is a blog about media and public relations – with a focus on social media – written by Swedish PR practitioner Hans Kullin. The views in this blog are my own.
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