Need inspiration for a PR stunt? Check out Josh Kinberg’s Bikes against Bush, a brilliant “one-of-a-kind, interactive protest/performance occurring simultaneously online and on the streets of NYC during the upcoming Republican National Convention. Using a Wireless Internet-enabled bicycle outfitted with a custom-designed printing device, the Bikes Against Bush bicycle can print text messages sent from web users directly onto the streets of Manhattan in water-soluble chalk”
His protest got even more attention when he was arrested and when his equipment was confiscated the whole thing suddenly became a possible violation of the first amendment sending the blogosphere into red alert. Kinberg also appeared on NBC’s Hardball last night.
Media Culpa is a blog about media and public relations – with a focus on social media – written by Swedish PR practitioner Hans Kullin. The views in this blog are my own.
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