Two year anniversary

Media Culpa? Happy two year anniversary to my blog. I started goofing around with this blog, Media Culpa, on 17 Feb, 2004 and I never expected to get any readers, nor did I expect to put this much time and effort into it. But it has been a rewarding experience, although not in monetary terms.

Edelman PR hires blog guru

Edelman PR has hired the master of the PR blogosphere, Steve Rubel. His blog Micro Persuasion is one of the most linked-to blogs on the planet and I coined him the most influential PR blogger already back in May 2004.

A big congrats to Steve who will continue to blog on Micro Persuasion for Edelman.

Impressive numbers for editor’s blog

I have been praising Swedish daily Norra Västerbotten before for their way of initiating a dialogue with readers via a (proper) blog. They have also invited readers to blog on the web site. Today I read that the blog of editor-in-chief, Sofia Olsson Olsén, has 640 subscribers. That may not sound a lot, it’s just above 2 per cent of the paper’s total circulation of 29,400, but I think it is quite impressive. Not many Swedish blogs can compete with 640 subscribers. Well done.

Interviewed in FoF

I’m interviewed in the latest issue of science magazine Forskning & Framsteg about online behaviour. A summary can be found here, but if you desperately need to read my quotes you have to buy the magazine.