Two Swedish Eyes on Media and Public Relations
Media monitoring company Agent25 is having a “trend gala” and you can vote for the best blogger in Sweden here.
Write your name and email (you can win stuff), and then the name of your favorite Swedish blogger [hint: Hans Kullin] under the following text: “Nominera till Bästa Bloggare”. Thanx.
I think the way that PRweb allow bloggers to send trackback pings to their press releases is really neat. PRweb also allow readers a palette of other options, such as submitting the press release to Digg. It makes Swedish press release services like Waymaker and Newsdesk feel very old fashioned.
Oh, and by the way, congratulations to PR blogging pioneer Constantin Basturea on his new job.
Marketing research organisation Millward Brown Optimor launches a new global brand ranking of the world’s most powerful brands and thereby beats Interbrand’s classic brand league table by a couple of months. Millward is owned by WPP, while Interbrand are belong to arch-rival, Interpublic.
Top ten according to Millward are ($m):
1. Microsoft – 62,039
2. GE – 55,834
3. Coca-Cola – 41,406
4. China Mobile – 39,168
5. Marlboro – 38,510
6. Wal-Mart – 37,567
7. Google – 37,445
8. IBM – 36,084
9. Citibank – 31,028
10. Toyota – 30,201
Four out of ten are not on Interbrand’s Best Global Brands for 2005 ($m):
1 Coca-Cola 67,525
2 Microsoft 59,941
3 IBM 53,376
4 GE 46,996
5 Intel 35,588
6 Nokia 26,452
7 Disney 26,441
8 McDonald’s 26,014
9 Toyota 24,837
10 Marlboro 21,189