Tips for corporate blogging

Mark Kingdon has a set of good tips for corporate bloggers.

- Designate an editor.

- Don't be too precious about it, but do have a purpose.

- Content is king.

- Develop a content engine.

- Have an editorial policy.

- Experiment, learn, and evolve.

- Make it a core part of your marketing strategy.

- Be patient and watch your audience grow.

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# Friday, March 31, 2006 | Permanent link | | | Blog this | View blog reactions